At this year’s Cannes Lions, Baltic Creators from Lithuania, Latvia, and Estonia working in marketing and media are looking to advance their storytelling with inspiration from the film and television industry by using AR and VR technology.

Brands across the globe are now using AR and virtual reality to advance the stories and engage their target markets. At this year’s Cannes Lions, both advertisers and marketing teams are relying on the power of AR and VR capabilities to produce award-winning branded content.

Engage The Audience With VR and AR